Every property development success starts with one question: will the numbers work? Whether you're building a granny flat, dual occupancy, or subdivision, understanding feasibility is what separates profitable projects from expensive mistakes.
Here's the simple framework professional developers use — and how to apply it to your project.
The Basic Feasibility Formula
Development Margin = (End Value − Total Costs) ÷ Total Costs
Professional developers typically target a 15–20% margin as their minimum. Below 15%, the risk usually outweighs the reward.
Step 1: Calculate Gross Realisation (End Value)
This is what your completed development will sell for. Be conservative — use recent comparable sales, not agent estimates.
Example — Dual Occupancy:
- House 1 (3 bed): $950,000
- House 2 (2 bed): $780,000
- Total Gross Realisation: $1,730,000
Step 2: Calculate Total Costs
Most first-time developers underestimate costs by 20–30%. Here's the complete list:
Acquisition Costs
- Purchase price
- Stamp duty (approx 4–5.5% depending on state)
- Legal/conveyancing: $1,500–$3,000
- Building inspection: $500–$800
Holding Costs (Budget 12–18 months)
- Mortgage interest on land
- Council rates
- Insurance
- Land tax (if applicable)
Professional Fees
- Town planner: $3,000–$8,000
- Architect/draftsman: $8,000–$25,000
- Engineer: $2,000–$5,000
- Surveyor: $1,500–$3,000
- BASIX assessor: $500–$800
- Contamination/acid sulfate reports (if required): $2,000–$5,000
Construction Costs
Use $2,000–$3,500 per square metre depending on quality and location. Don't forget:
- Demolition: $15,000–$40,000
- Site works (retaining, excavation): $10,000–$50,000
- Landscaping and driveways: $15,000–$40,000
- Contingency (10–15% of construction): essential
Approval and Compliance Costs
- DA/CDC fees: $2,000–$10,000
- Section 7.11 contributions (formerly Section 94) (varies by council): $10,000–$40,000
- Water/sewer headworks: $5,000–$25,000
- Construction certificate: $1,500–$3,000
- Occupation certificate: $1,000–$2,000
Selling Costs
- Agent commission: 1.5–2.5%
- Marketing: $5,000–$15,000
- Staging (if selling vacant): $3,000–$8,000
Step 3: Calculate Your Margin
Example — Dual Occupancy Development:
| Gross Realisation | $1,730,000 |
| Land purchase ($900k + stamp duty $35k) | −$935,000 |
| Holding costs (12 months) | −$45,000 |
| Professional fees | −$25,000 |
| Construction ($650k + $100k site works) | −$750,000 |
| Approvals and contributions | −$35,000 |
| Selling costs (2% + marketing) | −$50,000 |
| Total Costs | $1,840,000 |
| Project Profit/Loss | −$110,000 |
This deal loses money. You'd need to either buy the land for ~$750k, build for ~$550k, or sell for ~$2.1m to make it work.
Step 4: The Sensitivity Test
Before committing, test what happens if:
- Construction costs blow out by 15%?
- Timeline extends by 6 months (more holding costs)?
- End values drop by 10%?
- Interest rates rise another 1%?
If your project still works under these scenarios, it's likely a safe bet. If not, reconsider.
Quick Feasibility Rules of Thumb
- Granny flat: Build cost $180k–$250k. Must rent for $400+/week or add $200k+ to sale price.
- Dual occupancy: Combined end value should be 1.6–1.8x total costs.
- Subdivision: Each new lot should be worth 40–50% more than its share of acquisition + costs.
When to Walk Away
Not every site is a development opportunity. Walk away if:
- You can't achieve at least 15% margin conservatively
- The site has multiple constraints (flood + bushfire + heritage)
- Comparable sales don't support your end value
- You'd need to sell in a falling market
The best developers say "no" to 90% of opportunities. Patience and discipline beat optimism every time.
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